An Inside Look at the Recent ROC Contest Winners


Real Office Centers is home to a lot of technology startups, but DivertCity cofounders Zach Adamson and David Monhait consider themselves “unicorns” in their Santa Monica location.

“We’re not about technology,” they say “We are actually a development company, but being able to make connections with other ROC companies has been really helpful, because our project does have a big tech component.”
That project is a mixed-use sports complex in inner-city Los Angeles. As it says on the company’s LinkedIn page, “we believe in the powerful medium of Action Sports, and the lifestyle associated with them to create better people, create better communities and create a better world.”
Monhait and Adamson recently won free office space at the Santa Monica ROC location. They say the win will be a big assist in helping them achieve their end goals.
“Right now we are focused on building advocacy in Los Angeles, and charging toward breaking ground on the project,” they say. “ROC is great in helping us.”
Along with the free juice on Wednesdays, the pair say they appreciate ROC because of the “awesome community of companies,” and the different networking events they can now take advantage of.
ROC’s partnerships with bigger companies like Amazon is also important for new startups to have access too, the DivertCity cofounders say.
Having a legitimate office space doesn’t hurt, either.
“We will be meeting soon with a capital investor at the ROC office,” Monhait and Adamson say. “It’s much better than just meeting in my bedroom or somewhere else. Now we can really show people, like, ‘We’re a real project.'”
Their favorite meeting space is the Santa Monica office’s rooftop space.
Among the other winner of ROC’s free office space winners is Precisely, a dating app that Nylon Magazine described as “Tinder for the detail-obsessed.”
Precisely used the same “swiping” method that Tinder made popular, but adds a number of filters that range from appearance to political views, so that users can more easily find people whom they are interested in. The company is based out one of ROC’s Orange County locations.
In San Diego, the free office space winner was GoNoodle, a company that produces educational resources to help kids use their energy in a productive way. Their products are currently used in 68,000 schools across the country, meaning they reach about ten million students.
“My students are constantly asking if it is time for a Brain Break,” says one teach testimonial on GoNoodle’s website. “I’ve seen test scores rise [thanks to GoNoodle]”.
Though each contest winner is markedly different, each company benefits from having ROC office space in its own way.
“There is a great energy at ROC,” Adamson and Monhait say. “Bouncing ideas off of other people is awesome.”
Categories: ROC, ROC Members

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